I’m always a fan of small business owners, whether they are in my neighborhood or online. If I know I can get a certain item that I want from them, I tend to search them out (flowers, food, books, handmade products, photographers, etc.). Even if they run a little more expensive than large corporations and business chains, I’d prefer to support a small business owner than yet another CEO who is going to pocket the money plus a large bonus.
But I do have my limits.
Like most other people (I’m assuming), I usually check out a business’ website. I’m not going to lie, the more visually appealing it is along with helpful descriptions of the product, the more likely I’ll like it and want to go there (or order an item online).
One of the main pages on a business’ website that I always go to is the About page. I always want to know more about who runs it, how it came about, that sort of thing.
Lately though, I’ve noticed that some businesses tend to mention their religious affiliation in their About section of their website and on their social media.
I have to be honest, that really turns me off and I turn away from requesting the business’ services.
When I am looking for a vendor, I don’t really want to know their political or religious affiliation. The more that it is flaunted, the less I’ll likely go there. (However, I do want to know if a particular business is being racist or bigoted towards certain individuals or groups of people, *cough* Chick-fil-A *cough*, so that I don’t ever go there.)
I can’t tell you exactly why it bothers me this much. It could be that I grew up in a very religious area of the world. It might be that I see politics being poisoned continuously by religion, which is slowly seeping into laws (i.e. women’s reproductive rights).
All I know is that if I see it somewhere on a vendor’s website or in their marketing, I’m likely not going to chose that particular vendor. Even if they are the best or most fabulous in whatever it is they do.
Do religious or political affiliations bother you if advertised/mentioned/marketed in a business owner’s profile?